Digital Marketing

AI and Reskilling: Adapting to the Changing Job Market

03/09/2024 (Tue)

The rise of artificial intelligence (AI) is not just a buzzword - it's a reality that's reshaping the job market at an unprecedented pace. With AI automating more tasks than ever before, workers across various industries are facing a stark choice: adapt and reskill, or risk becoming obsolete.

Digital Marketing: It's Not as Easy as It Looks

30/07/2024 (Tue)

Let's be honest, a lot of people think digital marketing is a piece of cake. Just slap something on social media, run a few ads, and boom – you’re raking in the cash, right? Wrong.

Unleash the Power of Words: A How-To Guide for Using Gemini

25/06/2024 (Tue)

Ever wondered why there's so much buzz with AI? There are so many tools out there that touting the power of AI to help make your work easier and faster. Let's look at what Google has to offer us with Gemini.

How Search Engines Work and the Importance of Implementing SEO

03/07/2023 (Mon)

Search engines are an essential part of our lives. Learn how they work and why it's important for businesses to implement SEO to improve their website's ranking in the SERPs.

How to Utilize Google Business Profile to Maximize Local Search Results

06/06/2023 (Tue)

A Google Business Profile is considered a fundamental component of local SEO strategies. By optimizing your profile with relevant keywords, accurate business information, and positive reviews, you can improve your local search rankings and increase visibility to potential customers in your area.

Debunking the MISCONCEPTION- “Online Marketing is only for Larger Businesses”

08/03/2023 (Wed)

Don't let the misconception that online marketing is only for larger businesses hold you back. Learn how to establish your online presence and reach a wider audience while staying within your budget, and discover the tools and techniques you need to succeed in the digital era.

How a Digital Marketing Professional Certificate Can Help You Stand Out in the Job Market.

24/02/2023 (Fri)

In today's digital age, having a strong online presence is essential for any business, and employers are looking for candidates who have the skills to help them achieve this. Read on to discover how a digital marketing professional certificate can help you take your career to the next level.

Google Ads Vs Facebook Ads

21/09/2022 (Wed)

It’s no secret that Google and Facebook are the two most dominant players in the advertising world. Whether you have a large or small marketing budget, both Google Ads and Facebook Ads can be useful tools for you.

Get an Education Loan to further your studies

11/03/2022 (Fri)

One of the most important investments you will make in your lifetime is deciding on your higher education. Earning a diploma involves your time, effort and course fees.

Search Engine Optimization (SEO) VS Search Engine Marketing (SEM)

21/02/2022 (Mon)

Are they similar? What’s the difference between those? What is suitable for my business? Can a single person handle all these? You will find your answers here! Start reading to know more.

Three things that will shape digital marketing in 2022

25/01/2022 (Tue)

2022 will be a critical year for marketers. Digital and eCommerce are accelerating, and Google’s 2023 plan to end support for third-party cookies is Chrome inching closer.

What is SEO marketing and how does it work?

01/12/2021 (Wed)

Learn what SEO marketing is and how it fits into your wider marketing strategy

Why Is Digital Marketing Essential In Today's Business Environment?

17/11/2021 (Wed)

If your business hasn't gone digital, you are definitely lagging behind. In today's 'always connected' society, almost everything is just a tap away on consumer's mobile phones.

#TECH: Digital talent development requires multi-stakeholder engagement

18/08/2021 (Wed)

PUTRAJAYA: Building an agile and competent digital talent pool in Malaysia has been one of the strategic thrusts under the Malaysia Digital Economy Blueprint.

#TECH: Seventy-five percent of TikTok users discover new musical artists via the platform

28/07/2021 (Wed)

WITH TikTok’s surge in popularity, sound has become an essential for social networks. So much so that many artists have found success through the app’s trending videos. Recent research shows the impact of these “trends” in music and culture and how user behavior can have a measurable impact in these areas.