Digital Marketing

Goodbye 2019, Hello 2020!

27/12/2019 (Fri)

So, it looks like we've come to the tail-end of another year. It's time to say goodbye to 2019 and hello 2020. As usual, many sites and publications will have reviews of the past year and lists of the top trends of 2019. At OMA, we prefer to look forward instead. While the past is a good indicator and teacher, it is the future where things of significance will happen.

Instagram hides publication like counts globally

19/11/2019 (Tue)

SAN FRANCISCO, Nov 15 — Yesterday, Instagram officially announced the global rollout of a test which hides the number of likes and views on publications posted to Feed.

What is a digital transformation strategy?

12/11/2019 (Tue)

It’s easy to become enamored by new technology. The possibilities behind 5G cellular service to transform how we do business are tremendous. When companies are considering how AI technology could improve business process or impact sales and customer service, there’s a tendency to start pulling levers and making changes, and yet every new technology in 2020 and beyond that into the next decade could have far-reaching implications.

Google may finally be killing off Flash

31/10/2019 (Thu)

As the internet prepares to finally bid farewell to Adobe Flash next year, Google has announced that it will stop indexing Flash content in its search engine.

Google brings its new TLD to the rest of the internet

30/10/2019 (Wed)

After announcing its “.new” top-level domain (TLD) last year, Google has now announced that it is bringing .new shortcuts to the rest of the internet.

Mozilla: dark mode is no passing fad, and Firefox is doing it differently to Chrome

30/10/2019 (Wed)

Dark mode is much more than just a passing fad, according to Mozilla, but dark designs always need to be accessible and put the user first.

Apple Music is down for some users

29/10/2019 (Tue)

Many users are experiencing outages with Apple Music, and some cannot access the service at all, MacRumors first reported.

How phishing emails trick you into giving your money away

29/10/2019 (Tue)

Banks, Amazon, Paypal: Countless companies have warned us to watch out for phishing emails targeting their customers.

Don't play with your food! How this Singapore company's marketing plan backfired badly.

25/10/2019 (Fri)

One company in Singapore thought they had come up with the ultimate marketing gimmick but it just backfired badly in the end...

Malaysia to host Asean Digital Ministers’ meeting next year

25/10/2019 (Fri)

KUALA LUMPUR (Oct 24): Communications and Multimedia Minister Gobind Singh Deo today announced that Malaysia will host the Asean Digital Ministers’ meeting next year.

US court system hacked to send phishing emails

24/10/2019 (Thu)

A man from Texas has been sentenced to 145 months in federal prison after he hacked the Los Angeles Superior Court (LASC) computer system and used its servers to deliver some 2m malspam emails.

How domain names can be used as a great tech marketing tool

23/10/2019 (Wed)

As an industry racing to define the future, the short-term success of product marketing often steals the broader focus from the slower wheel of brand development. It’s easy to see why.

Singapore’s Ryde to launch carpooling service here on Nov 1

17/10/2019 (Thu)

A new not-for-profit carpooling company, Ryde, is planning to roll out its service on Malaysian roads starting Nov 1.

Twitter has published its rules for world leaders, including what types of tweets won’t be allowed

16/10/2019 (Wed)

Twitter has revealed its moderation policies for world leaders in a new blog post.

Workers trust AI more than human managers

16/10/2019 (Wed)

Workers place more trust in robots and AI than their managers according to the second annual AI at Work study conducted by Oracle and Future Workplace.