Blog

Regularly refreshing your digital content needs

Revolutionising Your Road Trips: The Latest Enhancements from Waze

08/03/2024 (Fri) General

Setting off on a journey, whether it's a daily commute or an adventurous road trip, has evolved dramatically with the advent of Waze. This innovative navigation app has become a lifeline for travellers worldwide, offering real-time updates and intuitive features that redefine the driving experience.

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AI-Generated Images and How Meta is Labeling Them

20/02/2024 (Tue) Facebook Marketing

In a move to promote transparency around AI-generated content, Meta is labelling images posted to Facebook, Instagram, and Threads when they detect industry-standard indicators suggesting they were created using AI. This comes as the lines between human-made and synthetic content blur, and users increasingly seek to understand what's authentic.

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How Search Engines Work and the Importance of Implementing SEO

03/07/2023 (Mon) Digital Marketing

Search engines are an essential part of our lives. Learn how they work and why it's important for businesses to implement SEO to improve their website's ranking in the SERPs.

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Google Universal Analytics is no more!

01/07/2023 (Sat) Google Ads

Google Universal Analytics is being sunset on July 1, 2023. This means that it will no longer process new data after that date. If you want to continue to track your website traffic and customer behaviour, you need to upgrade to Google Analytics 4 (GA4).

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Take advantage of Facebook Boost Post - read these handy tips!

27/06/2023 (Tue) Facebook Marketing

Facebook Boost Posts are a great way to reach a wider audience with your content without having to create a full-blown ad campaign. To boost a post, you can choose your objective, audience, budget, and call to action. Here are some tips for boosting your Facebook posts: use high-quality images, write a clear call to action, target your audience carefully, set a budget, and track your results.

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How to Utilize Google Business Profile to Maximize Local Search Results

06/06/2023 (Tue) Digital Marketing

A Google Business Profile is considered a fundamental component of local SEO strategies. By optimizing your profile with relevant keywords, accurate business information, and positive reviews, you can improve your local search rankings and increase visibility to potential customers in your area.

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National Training Week 2023 (NTW) by HRD Corp - FREE ENTRY

11/05/2023 (Thu) Digital Skills

Gain new digital skills & knowledge for FREE! Yes, you can. Click to read & sign up for the desired course.

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Mastering Facebook Page Features for Business Growth

08/05/2023 (Mon) Facebook Marketing

Facebook is a popular and effective platform for businesses to reach their target audience. To maximize growth potential, businesses should optimize their Facebook Page features such as the About section, CTAs, scheduling posts, promoting events, and analyzing Insights data.

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What is Web 3.0? Explained in a simpler way.

13/04/2023 (Thu) General

Web 3.0 is the newest iteration of the internet that aims to empower users by giving them more control over their data and digital identities. It is driven by emerging technologies such as blockchain, AI, IoT, and virtual and augmented reality, and has the potential to revolutionize how we do business, share information, and communicate online.

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The future of jobs in a world with AI

11/04/2023 (Tue) General

AI-powered automation is now used in various industries, from healthcare to finance to manufacturing, to streamline processes and increase efficiency. While AI has the potential to create new jobs, it is also expected to impact existing ones, leading to a shift in the job market.

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How AI can improve productivity in the workplace

05/04/2023 (Wed) General

Artificial intelligence (AI) has been transforming industries, and the workplace is no exception. With its ability to automate repetitive tasks, analyse data, and make accurate predictions, AI is poised to revolutionize workplace productivity.

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The Importance of Digital Marketing Skills for Allied Healthcare Professionals

03/04/2023 (Mon) Digital Skills

The article emphasizes the importance of digital marketing for Allied Healthcare Professionals (AHPs) in today's digital age. It highlights the potential benefits of digital marketing, such as increased visibility, credibility, and cost-effectiveness, and warns against the potential consequences of neglecting digital marketing efforts.

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Is Digital Marketing course only designed for Digital Marketers & Business Owners?

27/03/2023 (Mon) Digital Skills

The notion that digital marketing courses are only suitable for business owners and marketers is false. Anyone who wants to learn the basics of digital marketing can benefit from these courses, including students, entrepreneurs, working professionals, and job seekers. Digital marketing courses offer valuable skills and knowledge that can be applied to various industries and career paths.

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AI and Employee Training: How Artificial Intelligence is Revolutionizing the Way We Train Employees

20/03/2023 (Mon) General

In today's fast-paced and ever-changing business environment, employee training and development are more important than ever. However, traditional training methods can be time-consuming and often fail to keep up with the pace of technological advancements. Enter Artificial Intelligence (AI), which has the potential to revolutionize employee training and development programs.

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Is Facebook Marketing and Digital Marketing different?

17/03/2023 (Fri) Facebook Marketing

Confused between the terms Facebook Marketing & Digital Marketing? Check this article to differentiate those terms.

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