Digital Marketing Blog | Latest Facebook, Shopify and Google News, Trends, Tips | Online Marketing Academy in Johor Bahru Malaysia

AI Offers Big Boost for Content Creation

23/07/2024 (Tue) General

Content creation can often feel like a relentless grind—time-consuming, tiring, and sometimes even tedious. But there’s good news for marketers: AI writing tools are stepping in to make the process easier.

Mastering ChatGPT: Tips and Tricks for Maximum Efficiency

10/07/2024 (Wed) Digital Skills

Artificial Intelligence is reshaping the way we work and communicate, and one of the most exciting tools available today is ChatGPT. If you’ve heard of ChatGPT but aren’t quite sure how to use it effectively, you’re in the right place. This guide will introduce you to ChatGPT and provide you with practical tips, tricks, and examples to make the most out of your AI interactions.

Are You Wasting Money On University?

02/07/2024 (Tue) General

University has long been seen as a gateway to a successful career. But in Malaysia, the higher education market is in decline. Students are increasingly opting out of university, and for good reason too. The cost of university in Malaysia is high, and the return on investment is often low.

Unleash the Power of Words: A How-To Guide for Using Gemini

25/06/2024 (Tue) Digital Marketing

Ever wondered why there's so much buzz with AI? There are so many tools out there that touting the power of AI to help make your work easier and faster. Let's look at what Google has to offer us with Gemini.

Meta Unveils New AI Models for Multi-Modal Processing, Music Generation, and More

20/06/2024 (Thu) Facebook Marketing

Meta has recently announced the release of several new AI research models, showcasing their commitment to open research and accelerating innovation in the field. This exciting development brings us a glimpse into the future of AI, with a focus on multi-modal processing, music generation, and ensuring diverse and responsible AI development.

Instagram's New Unskippable Ads: What Marketers Need to Know

05/06/2024 (Wed) Facebook Marketing

Have you heard the latest buzz about Instagram's ad strategy? If you haven't, buckle up because things are about to get interesting. Instagram is testing unskippable ads, and it's set to shake up the way we think about advertising on the platform.

AI-Driven Content Creation: Yes or No?

28/05/2024 (Tue) General

AI-driven content creation tools are revolutionising how businesses generate written, visual, and audio content. While this technology offers a plethora of advantages, it's crucial to acknowledge the challenges that come with its implementation.

The Future Is Here: The Rise of AI in Customer Service

07/05/2024 (Tue) General

Imagine a world where customer service is available 24/7, 365 days a year, offering immediate assistance and resolving queries with efficiency and accuracy. That's the vision that AI-powered chatbots are helping to realise.

Embrace the Future: AI-Powered Analytics for Data-Driven Decision Making

02/05/2024 (Thu) General

In Part 1, we explored the symbiotic relationship between humans and AI in the workplace, highlighting AI as a powerful ally rather than a replacement for human ingenuity. Now, let's delve deeper into one specific area where AI is revolutionising how we work: AI-powered analytics.

From Copycats to Carmakers: How Tech Catapulted Chinese Phone Giants into the Fast Lane

24/04/2024 (Wed) General

Who would have thought that Chinese smartphone manufacturers, once infamous for their striking similarities to a certain fruit-branded phone, would now be speeding past us in the fast lane?

Unleash Your Digital Marketing Superpowers: 7 Modules to Master the Online Game

24/04/2024 (Wed) General

Calling all aspiring digital marketers! Strap yourselves in for an electrifying adventure that'll supercharge your online presence and propel your business to new heights.

Don't Fear the Future: Thriving in the AI Revolution

23/04/2024 (Tue) General

Have you ever scrolled through your newsfeed and seen a headline proclaiming the rise of robots poised to take over our jobs? Is AI really going to make human workers 'obsolete'?

Revolutionising Your Road Trips: The Latest Enhancements from Waze

08/03/2024 (Fri) General

Setting off on a journey, whether it's a daily commute or an adventurous road trip, has evolved dramatically with the advent of Waze. This innovative navigation app has become a lifeline for travellers worldwide, offering real-time updates and intuitive features that redefine the driving experience.

AI-Generated Images and How Meta is Labeling Them

20/02/2024 (Tue) Facebook Marketing

In a move to promote transparency around AI-generated content, Meta is labelling images posted to Facebook, Instagram, and Threads when they detect industry-standard indicators suggesting they were created using AI. This comes as the lines between human-made and synthetic content blur, and users increasingly seek to understand what's authentic.

How Search Engines Work and the Importance of Implementing SEO

03/07/2023 (Mon) Digital Marketing

Search engines are an essential part of our lives. Learn how they work and why it's important for businesses to implement SEO to improve their website's ranking in the SERPs.